How one WWII female fighter pilot made African history and built a coffee farm that would go on for generations.
How it all started...
The METAD coffee groups origin story begins with Muluemebet Emiru, the first female pilot in Africa during WWII. After WWII the Ethiopian Emperor awarded her with farmlands lush with wild coffee trees, in the Harrar and Sidamo regions of Ethiopia. She transformed the Harrar farmland into a private coffee estate, thus forging her family's deep connection to the land and the beginning of coffee cultivation that would go on for generations to come. METAD is managed by Aman Adinew who returned to Ethiopia after many years working abroad at the executive level for multiple fortune 500 companies because he wanted to make a difference for his family and community. Through Amn's leadership, METAD has strengthened the local community with employment opportunities including sponsorship for a state-of-the-art elementary school with more than 400 students, healthcare for employees. METAD was also first to parnter with Grounds for Health in Ethiopia to implement a successful cervical cancer screening program for women within the coffee growing communities. METAD provides technical assistance and shares modern farming equipment with other local farmers. METAD also has the first and only private state-of-the-art SCAA certified coffee quality control lab on the African continent used to train both domestic and international coffee professionals. 

Unsurpassed Quality Standards
Three generations in and the Emiru family has established the production of only the highest quality coffee raised, harvested, prepared and transported according to quality standards unmatched in the industry.

Corporate Citizenship 
METAD is a community- conscious company. Our corporate culture is guided by the intention to act with integrity, build loyalty and empowerment within our community and practice true transparency in all aspects of business. 

High Standard Wet and Dry Processing Systems
METAD's modern and controlled wet and dry processing systems keep the focus on quality. In addition to raised beds, they have a warehouse and hulling machines on location at farm sites in Hambela and Gedeb (Gedio Zone). An eco- friendly wet processing (Penagos) infrastructure was installed in 2015.

Environmental Impact 
Utilizing environmental protection methods in relation to coffee wastewater disposal in the wet processing stage to avoid ground or surface water pollution. To maintain their commitment to sustainability, they employ modern farming techniques such as apiculture (for crop pollution) and intercropping (to maximize the use of land resources).
Written by Jen Biro